Pick your top 20
By sales, by referrals, by years with you.
Under $2,000 a year · Keep your best customers
Your best 20 customers bring most of your business. Pick your top 20, send something useful twice a year, and add a handwritten note every time.
From Chapter 25 of the free book: Thank the People Behind the Purchase Order.
Why it works
A thank-you twice a year keeps you top of mind, and keeps them from shopping around.
Perfect for
How to do it
By sales, by referrals, by years with you.
Pick two dates that aren’t December.
Something they’ll use, with your name on it.
The note is the gift. The gift is the reminder.
“Mike, you’ve been with us eight years and sent us half your street. Thank you. This one’s for your desk. — Dan”
I run a [TYPE OF BUSINESS] in [CITY]. Help me pick my top 20 customers by sales and referrals, suggest two gift dates a year that aren’t the holidays, and write three short, personal thank-you notes.
Don’t make this mistake
Don’t skip the note.
A gift with no note is a giveaway. A gift with a handwritten note is a thank-you they remember.
Keep the customers who keep you.
From the book
Over 350 pages and 250+ ideas that work. Free, no email needed.
Download the free bookWe’ll build yours free.
Our marketing experts will personally review your business, your goals and your competition, then show you exactly what we’d do to help you get more customers.
This isn’t an automated report full of generic marketing advice. A real member of our marketing team will review your business, your goals and your local competition, and show you practical ways to get more customers, generate referrals and stay in front of the people who already know you.
Some ideas cost nothing. Some cost a few dollars. Some use marketing items. You decide what makes sense.
Normally $299. Right now, it’s on us.
We normally charge for our team’s time and marketing expertise. For a limited time, we’re building these plans at no charge for businesses that want to grow.
No obligation. No purchase required. No credit card.
Stop guessing what to do next. Give us 2 minutes. We’ll give you a plan.
Why are we giving this away?
We believe that when you see what our marketing team can do for your business, you’ll remember us when you need marketing items, printing or other marketing help. That’s it. You don’t have to buy anything.We build every plan by hand. Because a real person reviews each business, we can only prepare a limited number of free plans each week.