Book a local food truck
Ask for a set price for a set number of people.
Under $2,500 · Free food draws a crowd
Free food draws a crowd every time. Invite customers and neighbors, and hand everyone a branded cup or napkin.
From Chapter 19 of the free book: Show Up Where Your Customers Are.
Why it works
It turns a normal day at your business into an event people talk about.
Perfect for
How to do it
Ask for a set price for a set number of people.
Email, social, a sign out front.
Every photo shows your name.
A drawing for a prize while they wait in line.
“Free tacos on us! Saturday 11–2 at Main Street Auto. Bring the family. Thanks for 20 years.”
I own a [TYPE OF BUSINESS] in [CITY] and I’m bringing a food truck to my business for a customer event. Write the invitation email, a social post, and a sign-up drawing to collect names.
Don’t make this mistake
Don’t guess the headcount.
Ask people to RSVP, and plan for more. Running out of food is the only thing people remember.
Feed the neighborhood.
From the book
Over 350 pages and 250+ ideas that work. Free, no email needed.
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