Get the customer’s okay
Always ask first, especially for faces.
Free · Proof beats promises
Post Before-and-After Photos
Don’t tell people you do great work. Show them.
FREE just your time
Show the work. Ask for the call.
From Chapter 19 of the free book: Show Up Where Your Customers Are.
FREE just your time
10 min to get started today
Why it works
A before-and-after is the most convincing thing you can post. Anyone can see exactly what you do.
It works everywhere: your Google profile, Facebook, Instagram, your website, even on a printed flyer.
Perfect for
Salons & barbersAuto detailingPet groomersGyms & trainersCleaning servicesDentistsLandscaping
How to do it
Four steps. That’s it.
Shoot the “before”
Before you start. Easy to forget once the work begins.
Same spot, same angle, same light
So the only thing that changed is your work.
Post them side by side
One line on what you did, and one easy next step.
A caption that works
“Before and after: Bella’s first full groom of the summer. From matted to fluffy in two hours. Booking for next week now. Send us a message.”
Try this with AI
I own a [TYPE OF BUSINESS]. Write five short captions for before-and-after photos of my work. Each one should say what we did in one line and end with an easy next step. Also write a short, friendly way to ask a customer if I can post their photo.
Don’t make this mistake
Don’t post a customer’s photo without asking.
And don’t let bad photos undersell great work.
Do this today
Show the work. Ask for the call.
From the book
Chapter 19: Show Up Where Your Customers Are
Over 350 pages and 250+ ideas that work. Free, no email needed.
Download the free book$299 marketing consultation · Free
You don’t need a huge marketing budget. You need a plan.
We’ll build yours free.
Our marketing experts will personally review your business, your goals and your competition, then show you exactly what we’d do to help you get more customers.
This isn’t an automated report full of generic marketing advice. A real member of our marketing team will review your business, your goals and your local competition, and show you practical ways to get more customers, generate referrals and stay in front of the people who already know you.
Some ideas cost nothing. Some cost a few dollars. Some use marketing items. You decide what makes sense.
- A real review of your business and local competition
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Normally $299. Right now, it’s on us.
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Why are we giving this away?
We believe that when you see what our marketing team can do for your business, you’ll remember us when you need marketing items, printing or other marketing help. That’s it. You don’t have to buy anything.We build every plan by hand. Because a real person reviews each business, we can only prepare a limited number of free plans each week.
Step 1 of 2Takes about 2 minutes