Put them where people wait
Hotel lobbies, waiting rooms, partner counters, your own front desk.
Pennies each · Explains you after you leave
Explains what you do after you’ve left the room. Put it where people wait, and keep it short.
From Chapter 19 of the free book: Show Up Where Your Customers Are.
Why it works
People pick them up when they have a minute. Give them something worth that minute.
Perfect for
How to do it
Hotel lobbies, waiting rooms, partner counters, your own front desk.
Not your history. What you do for them, and why it matters.
Lists, not paragraphs. Real photos, not stock.
Call, scan, book. One clear thing to do.
TOP: SUNSET KAYAK TOURS · 2 HOURS · ALL LEVELS MIDDLE: Photo · 3 short bullets: what’s included BOTTOM: Book today: scan the code or call 555-555-0123
I own a [TYPE OF BUSINESS]. Write the text for a 4x9 rack card: a headline that says what customers get, three short bullet points, a short customer quote and one next step. Under 60 words total.
Don’t make this mistake
Don’t write a wordy brochure.
Nobody reads paragraphs in a lobby. Short lines and one next step.
Keep selling in places you can’t be.
From the book
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