Collect the date
Ask at signup: “When’s your birthday? We like to celebrate.” Or note the day they became a customer.
Free · Remember their day
Send a Birthday or Anniversary Message
A personal note on their day. Almost nobody bothers, so the ones who do get remembered.
FREE just your time
Remember their day, and they’ll remember you.
From Chapter 23 of the free book: Celebrate Their Milestones, Not Yours.
FREE just your time
15 min to get started today
Why it works
Everybody likes to be remembered. A short note on a birthday or a customer anniversary says you see them as a person.
It also gives you a natural, friendly reason to be in touch, with no sales pitch needed.
Perfect for
Every businessSalons & spasRestaurantsFinancial plannersInsurance agentsGymsPet groomers
How to do it
Four steps. That’s it.
Put it on a calendar
Your booking system, a spreadsheet or a phone reminder. Check it every Monday.
Make it personal
Use their name and something you know about them. A short text or card beats a coupon blast.
A small gift is optional
A free add-on or a treat on their next visit. The note is what matters.
A real message
“Happy birthday, Karen! Hope you’re doing something fun today. Thanks for being with us for five years. Your next blowout is on us. — Lisa at Studio Bella”
Try this with AI
I own a [TYPE OF BUSINESS]. Write five short, warm messages: three birthday messages and two customer-anniversary messages. Each under 40 words, personal, and not salesy. Leave spots for the name and one personal detail.
Don’t make this mistake
Don’t send a cold, automated coupon and call it a birthday card.
If it doesn’t feel personal, it isn’t.
Do this today
Remember their day, and they’ll remember you.
From the book
Chapter 23: Celebrate Their Milestones, Not Yours
Over 350 pages and 250+ ideas that work. Free, no email needed.
Download the free book$299 marketing consultation · Free
You don’t need a huge marketing budget. You need a plan.
We’ll build yours free.
Our marketing experts will personally review your business, your goals and your competition, then show you exactly what we’d do to help you get more customers.
This isn’t an automated report full of generic marketing advice. A real member of our marketing team will review your business, your goals and your local competition, and show you practical ways to get more customers, generate referrals and stay in front of the people who already know you.
Some ideas cost nothing. Some cost a few dollars. Some use marketing items. You decide what makes sense.
- A real review of your business and local competition
- Specific ideas you can start using immediately
- A step-by-step plan for this week, this month and the year ahead
- Marketing items that actually fit your business and goals
- Real pricing, so you know what things cost before spending a dime
- Ideas that cost $0, $25, $100 and up. You decide what fits your budget
Normally $299. Right now, it’s on us.
We normally charge for our team’s time and marketing expertise. For a limited time, we’re building these plans at no charge for businesses that want to grow.
No obligation. No purchase required. No credit card.
Stop guessing what to do next. Give us 2 minutes. We’ll give you a plan.
Why are we giving this away?
We believe that when you see what our marketing team can do for your business, you’ll remember us when you need marketing items, printing or other marketing help. That’s it. You don’t have to buy anything.We build every plan by hand. Because a real person reviews each business, we can only prepare a limited number of free plans each week.
Step 1 of 2Takes about 2 minutes